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Technology developments aren’t just for heavy tech or science-based industries. These tools can enhance any industry, all while opening the door to concepts that once seemed impossible. That goes for the roofing industry as well, even though it may not seem obvious at first glance. Whether it’s generating leads, customer service management, or job site coordination, tech is changing the game for businesses looking to streamline their process. Now, it’s easier than ever.
The use of platforms marks one of the biggest industry shifts as contractors use the tech to stay organized, offer heightened customer service, and ultimately, drive growth.
How Can Roofing Businesses Benefit From a CRM?
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Given that deadlines, reliability, technical proficiency, and managing customer relationships are integral to the roofing industry, it’s about time that these businesses got a little digital help. Roofing CRMs are filling that void. The CRM systems are essentially a home base for contractors, giving them everything they need to run and keep watch over their operation.
With busy schedules, tight deadlines, and the stress of the job, human error is, well, human. A CRM system can help eliminate some of those easy mistakes to make sure everything is up and running properly, right from the very beginning of a job and all the way through to filing the final invoice.
People may not realize how much goes into the day-to-day of a roofing business, but it’s not as simple as you may think. These companies have to do everything from estimations, scheduling, permitting, managing crew operations, and even handling follow-ups once a job is finished. With all of those vastly different components, it’s easy for things to fall to the wayside —but that’s precisely why more roofing companies are relying on CRM tech.
Taking Advantage of Roofing CRM Technology Perks
First and foremost, roofing to come up with leads. The tech pulls together data from websites, phone calls, and social media. Given the chunk of time that usually takes, ditching that component of the industry allows roofers to do what they do best — respond to customers lightning quick, close deals, and help their clients accomplish their dreams.
Naturally, CRMs can also do a world of good for customer communication with the easy creation of customer records that keep track of everything from phone calls to inspections. In a similar vein, CRMs also make sure that roofers’ schedules are in tip-top shape by handling schedules, assignments, and team communication. Gone are the confusion and communication that always lurk around the corner. To boot, having access to both performance metrics and reports allows roofing companies to stay on top of trends, make better use of marketing campaigns, address storm damage, and improve close rates.
Leap is Making Leaps in Roofing CRM
While plenty of companies are getting on board with roofing CRMs, Leap stands out as a robust roofing CRM platform designed to cater to the individual needs of each roofing company that uses its service. So, what can roofers expect to see from Leap? Well, the platform offers lead tracking, digital estimating, e-signatures, and integration with major roofing software platforms. That’s no small thing for roofing companies.
What’s Next for CRM Platforms in the Roofing Industry?
The roofing industry competition is only going to grow from here as businesses continue to benefit from developing tech. While CRM systems may have once fallen under the “nice to have” umbrella, it’s integral for companies to keep up with this kind of tech if they want to stay lucrative and competitive in this field.
CRM systems can scale operations, reduce manual tasks, and even provide impressive customer service. All in all, companies like Leap ensure that roofers have the tools they need to grow. With the help of CRM systems, roofing companies can stay at the top of their game while everyone dukes it out for the title of Best Tech. Whether you’re a CRM pro or just looking to explore, CRM solutions are a great option to level up your roofing game.
